Aims/priorities: The Media Literacy Programme Fund is a multi-year grant scheme offering funding to organisations undertaking media literacy activity that tackles the challenges set out in the Online Media Literacy Strategy. In year one of the fund, bids are being invited for projects that meet one or more of the following strategic priorities:
- Vulnerable users: providing support to vulnerable users who are currently underserved by media literacy initiatives.
- Evaluation: implementing new or robust approaches to evaluation that improve understanding of the effectiveness of media literacy interventions.
- Misinformation and disinformation: undertaking activity to effectively build audience resilience to misinformation and disinformation.
Applications must demonstrate how they will create positive outcomes against one or more of these strategic priorities.
Who can apply? Organisations must be registered to operate in the UK, and have experience of delivering media literacy interventions or equivalent subject matter expertise. Projects must include work taking place in England.
If bidding into the fund as a consortium, the lead organisation in must be registered to operate in the UK, and at least one organisation in the consortium must have experience of delivering media literacy interventions or equivalent subject matter expertise.
Grant amount: A maximum grant of £200,000 is expected to be administered for individual projects in each financial year the project is live. However, exact amounts will be considered on a case-by-case basis. There is no minimum funding requirement for this bid.
Application process: Applications are made online.
Deadline: 19 September 2022
Contact Information:
Department for Digital, Culture, Media and Sport (DCMS)
100 Parliament Street
London
SW1A 2BQ
Tel: 020 7211 6000
Email: medialiteracy@dcms.gov.uk
Website address: https://www.gov.uk/guidance/media-literacy-programme-fund